Our creators

We’re home to some of the world’s leading creator-founded knowledge brands

Astrum

Astrum makes the universe understandable through precise storytelling and striking visuals, bringing space into clear focus. We partnered with founder Alex McColgan in 2021. Since then, the business has expanded four fold, including new channels and formats establishing Astrum as a leading voice in astronomy.

Subscribers:

2.7m

Lifetime views:

530m

Year founded:

2013

Year Electrify invested:

2021

View our Spotify channel

Veritasium

Veritasium brings science to life with bold questions and sharp storytelling that make people see the world in a new way. We partnered with founder Derek Muller in 2023. Veritasium continues to reach new heights of quality, depth and impact.

Subscribers:

19.7m

Lifetime views:

3.9b

Year founded:

2010

Year Electrify invested:

2023

View our Spotify channel

Mentour Pilot

Mentour Pilot brings real cockpit experience and calm expert explanations to guide curious flyers and pilots alike. We partnered with founder Petter Hörnfeldt in 2024 to scale the team and build the brand with new formats and channels.

Subscribers:

2.3m

Lifetime views:

510m

Year founded:

2015

Year Electrify invested:

2024

View our Spotify channel

Fireship

Fireship makes coding fast and fun through sharp insight, and a signature humour that keeps developers learning with a smile. We partnered with founder Jeff Delaney in 2024 and have been developing new content, strengthening the team and expanding the Fireship brand across platforms.

Subscribers:

4.1m

Lifetime views:

660m

Year founded:

2017

Year Electrify invested:

2024

View our Spotify channel

Fern

fern investigates and illuminates, bringing real stories and mysteries into focus through thoughtful, beautifully crafted documentaries that connect audiences to the world. We partnered with the founders David and Jonas in 2024 and have been scaling production, deepening research and supporting the creation of ambitious longform documentaries.

Subscribers:

4.4m

Lifetime views:

400m

Year founded:

2020

Year Electrify invested:

2025

View our Spotify channel

Simplicissimus

Simplicissimus opens big ideas for a German audience with bold visuals and sharp analysis that reveal the forces shaping modern life. We partnered with the founders in 2024 and have been strengthening research, refining storytelling and elevating the quality of each documentary.

Subscribers:

2.3m

Lifetime views:

520m

Year founded:

2015

Year Electrify invested:

2025

View our Spotify channel

Unfassbar

Unfassbar turns unbelievable events into gripping stories through deep research and tight pacing that keep listeners hooked. We partnered with the founders in 2024 and are now supporting their growth, widening distribution and building the foundations for a standout audio brand.

Subscribers:

Lifetime views:

Year founded:

2024

Year Electrify invested:

2025

View our Spotify channel

Simple History

Simple History makes the past accessible with smart scripts and engaging visuals that bring global history to life. We partnered with the founder Daniel in 2024 and have been improving research, enhancing storytelling and helping strengthen the channel’s creative foundations.

Subscribers:

5.1m

Lifetime views:

1.6b

Year founded:

2014

Year Electrify invested:

2024

View our Spotify channel

Spitbrix

SpitBrix deconstructs the world of LEGO with clever breakdowns, surprising detail, and playful humour. We partnered with the founder Anthony in 2022 and have grown the team to produce high-quality, imaginative LEGO documentaries at greater scale.

Subscribers:

1.0m

Lifetime views:

360m

Year founded:

2013

Year Electrify invested:

2022

View our Spotify channel