Unlocking the power of Electrify to tell stories that change lives

Social media provides the ability for creators to reach millions and change their own lives and the lives of others through storytelling. But the most important stories do not always get the attention they deserve.

We want to tell important stories linked to one of the United Nations 17 Sustainable Development Goals (SDGs)

Supporting emerging creators

Our Creator Foundation uses our strengths to upskill emerging creators. In August 2023 we kicked off a 12-week intensive accelerator program for emerging education creators in partnership with YouTube.

Supporting not-for-profit organizations

We support select charitable and not-for-profit organisations with advice and recommendations on their social media strategy, content production and distribution. We launched our first project in January 2023 with Human Rights Watch.